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Audi mobile car configurator

Posted on 03. Apr, 2012 by Goran Minov.

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Car configurators belong to every manufacturers standard assets. No doubt. The configuration is considered to be one of the interest’s major step to becoming a buyer and owner. But the process of “kicking the tires”, how it was called in the old days, is constantly transforming, as the customers and their possibilities are moving on [...]

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Want an R8.

Posted on 23. Mar, 2012 by Goran Minov.

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There are many Twitter campaigns out there, but just a few ones that have such a huge effect, that they ask for a sequal. Last year, Audi launched a somewhat small campaign where people could show their passion and affection of the R8 sports car, by just using the hashtag #WantAnR8. Since then it has [...]

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Audi Urban Future Initiative.

Posted on 02. Mar, 2012 by Goran Minov.

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Experiments in Motion is a research initiative conducted by the Columbia University Graduate School of Architecture, Planning and Preservation in partnership with Audi of America to develop and test new paradigms in the relationship between motion, mobility and design. The program draws from global thought leaders from around the university, architecture and design professionals, and [...]

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Audi’s route suggestions

Posted on 08. Apr, 2011 by Goran Minov.

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Have you checked into Foursquare lately to read through the location tips? If you are an Audi driver (and currently situated in the U.S.) you should probably start now. First of all you login into your Foursquare account and than you’ll friend Audi to find the best driving roads in the country. Tips are not about great [...]

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Audi CarStyler

Posted on 22. Dec, 2010 by Goran Minov.

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Car manufacturers stop playing around and start to integrate Facebook into their communication, not just into their campaigns. A neat intertwining of Social Media shows Audi with their presentation of the carstyler on their facebook fan-page. “As a little Thank You für 50.000 Fans, as of now the Audi CarStyler is available on our Facebook [...]

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New iPAD A8 App

Posted on 30. Nov, 2010 by Martin Biela.

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After releasing the App for the A1, this week Audi published the A8 iPAD App. Unlike many of the automaker’s other apps, the “Audi A8 Experience” isn’t about racing or games, but capturing the luxury experience. The User experience is centered surrounding the A8, you will learn about the main features like LED Headlights, quattro, [...]