Tag Archives: Competition

Ford Fiesta and Instagram

Posted on 19. Oct, 2011 by .

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Since Instagram launched it inspired mobile photographers and reached 150 Mio. uploaded photos after just 10 months – that’s 1,3 Mio. per day. Compared to Facebook’s users, who upload 2 million photos per day, it can be called a hit withouth a doubt. Now Ford Germany started a photo competition that uses the Instagram API, called Fiestagram. The mechanic [...]

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VW – People’s Reviewer

Posted on 23. Aug, 2011 by .

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Brands are on the way to recognize that Social Media isn’t just about connecting to old school friends and posting funny videos, but that true value lies in these connections. In the end, Brands have to direct line to their costumers, where complaints can be responded to fast, general feelings can be monitored and even [...]

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MINI lunatics in outer space

Posted on 12. Aug, 2011 by .

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Mini has launched a new campaign that is yet another puzzle of the great 10th anniversary of the brand. In 2001 the first MINI built by BMW left the production halls in Oxford. To celebrate this, the digital communication agency Lida (London) created a CRM campaign, that is .. let’s say … out of this world. Mini [...]

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